Aurora Belarmino
• United States: San Francisco Bay Area
• information technology and services
Current: Senior Marketing Consultant, Borealis Consulting
Past: Marketing Professional, Hewlett Packard
San Francisco Bay AreaAurora Belarmino
Address: San Francisco Bay Area
Current:
- Senior Marketing Consultant at Borealis Consulting
Past:
- Marketing Professional at Hewlett Packard
Education:
- Stanford University Graduate School of Business
- University of California, Santa Cruz
People Network: 187
Industry: Information Technology and Services
Websites:
Aurora Belarmino’s Summary
• Extensive experience in marketing: Broad background in new product introductions, product marketing, market development, channel marketing and marketing communications.
• Management experience: 7 years experience in both 1st line and 2nd level management.
• Proven track record for championing and delivering results: Quickly able to think strategically and implement. See big picture, focus on key issues and implement either individually or through teamwork.
• Excellent communication skills: Develop and deliver marketing deliverables based on customer needs and benefits. Present well to diverse audiences. Lead meetings efficiently.
• Strong global perspective: Experience with global marketing organizations in delivering consistent, cost effective marketing results. Cross-cultural and multi-lingual.
Senior Marketing Consultant
Borealis Consulting
(Marketing and Advertising industry)
June 2003 — Present (4 years 11 months)
• Planned and implemented marketing campaign to promote the online technical and sales resource center.
• Managed services marketing communications to channel partners. Directed webinars, created marketing campaigns, drove training contests, developed marketing collateral and enhanced portal.
• Utilized multiple regression analysis to model worldwide effects of certified professionals on channel partner revenue.
• Created sales tool and marketing brochure for the commercial and enterprise channel programs.
• Developed a very affordable demo rental program for channel partners, ISVs & SIs for enterprise storage and server products.
• Directed entry of IA-64 servers into commercial channel from enterprise channel. Applied commercial channel expertise to re-orient sales tools, communication methods, order/delivery models.
• Created strategic model for product portfolio management for PCs and laptops with goal of reducing order turn-around time.
Eductional Details:
Stanford University Graduate School of Business
MBA, Business, 1984 — 1986
Aurora Belarmino’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- reference requests
- getting back in touch
Additional Information
Aurora Belarmino’s Websites:
- My Website
Aurora Belarmino’s Interests:
Fluent in French, conversant in German. Graduate of Leadership Sunnyvale. Served on the Board of the German American School.