Bally Boodram
• Canada
• computer software
Current: Director, Marketing, PROPHIX Software
Past:
Director, Product Management, Prophix Software
Product Manager, Thermo Electron Corp
Education: B.A.Sc., Universi Toronto, Canada Area
Bally Boodram
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Address: Toronto, Canada Area
Current:
- Vice President, Marketing at PROPHIX Software
Past:
- Director, Product Management at Prophix Software
- Product Manager at Thermo Electron Corp
- Pro
Education:
- University of Toronto
People Network: 98
Industry: Computer Software
Bally Boodram’s Summary
Vice President of Marketing for PROPHIX Software. Responsible for lead generation, marketing communications, product and company awareness, analyst relations, and all marketing programs at PROPHIX. I run a marketing team consisting of business development, presales, e-marketing, marketing and communications staff. I manage a marketing budget of over $2M in marketing and resources.
Director, Product Management for Performance Management Software with focus on financial planning, forecasting, budgeting, and reporting as well as BI software serving mid-market.
Product Manager for Thermo Electron. Products include robotic scheduling software, hardware and software robotic systems.
Product Manager for Supply Chain Management modules geared toward various companies seeking to optimize their supply chain, logistics, and manufacturing operations across worldwide locations.
Product Specialist for various packaging, and manufacturing applications including SQC/SPC analysis of packaging lines and machinery.
Market Research for IBM Canada.
Bally Boodram’s Specialties:
- Marketing messaging
- Marketing programs, lead generation and product/brand awareness
- Product Strategy/Definition/Positioning
- Market Analysis
- Competitive Analysis
- Requirements Gathering
- Product Life Cylcle Management
- New product introduction
Vice President, Marketing
PROPHIX Software
(Privately Held; 51-200 employees; Computer Software industry)
September 2006 — Present (1 year 8 months)
Responsible for marketing the company's products and services worldwide.
Responsible for Sales Operation support via email, direct mail campaigns, seminars, conference, advertising, website SEO, and other activities
Manage a buddget of $1.5M+ and 6 individuals
Eductional Details:
University of Toronto
B.A.Sc., Engineering, September 1988 — May 1994
Bally Boodram’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
Additional Information
Bally Boodram’s Groups:
- AIPMM member
- LabRobotics member