Jayne Licari
• United Kingdom
• financial services
Current: Marketing Consultant, Creation Financial Services
Past:
AVP Affinity Renewals, MBNA
Senior Manager, Partnership Marketing EMEA, American Express
Jayne Licari
Address: Birmingham, United Kingdom
Current:
- Marketing Project Manager at Creation Financial Services
Past:
- AVP Affinity Renewals at MBNA
- Senior Manager, Partnership Marketing EMEA at American Express
Education:
- The University of Hull
- Streetly Comprehensive School
People Network: 32
Industry: Financial Services
Jayne Licari’s Summary
Over 14 years card marketing experience - both UK and across EMEA spanning:
Card rentention
Loyalty programme management
Partner Marketing - negotiating with airlines, hotels, other sectors across EMEA
Acquisition - managing significant budget across all channels
Advertising - from radio and press to TV
Profitability of affinity card programmes
Consultancy projects to drive revenues and reduce costs
Marketing Project Manager
Creation Financial Services
(Financial Services industry)
December 2003 — Present (4 years 6 months)
Eductional Details:
The University of Hull
BA Hons, German & Business Studies, 1989 — 1993
Jayne Licari’s Contact Settings
Interested In:
- career opportunities
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch