Joan Abraham
• United States: Greater New York City Area
• internet
Current: Owner, StyleBranding, Inc
Past:
President, ADmotion
President, Joan Araham Fashion Productions
Joan Abraham
Address: Greater New York City Area
Current:
- Owner at StyleBranding, Inc (Sole Proprietorship)
Past:
- Adjunct Professor at Fashion Institute of Technology
- President at ADmotion
- President at Joan
Education:
- University of Michigan
People Network: 45
Industry: Internet
Websites:
Joan Abraham’s Summary
I have an in-depth background in brand marketing for new media; creating strategies for companies to grow their businesses globally while enhancing the personal relationships with their existing consumer base.
An entrepreneurial idea person, well-versed in developing solutions that enhance Brand identity and exposure in the online environment. My specific skills are creating and executing innovative programs using new media communication tools, identifying and managing the appropriate talent for the content needed, and delivering on the promise of high quality, breakthrough communication content.
The distinctive programming content reflects a sedctive, hip attitude cultivating the best of creative thinking and technology. It capitalizes on the emotional appeal of fantasy and good storytelling.
My understanding of interactive merchandising and the aility to create the sedction of the sell at the point of purchase benefits the new business development of any communications agency or product looking to grow it's distribution in a global marketplace.
Joan Abraham’s Specialties:
Idea creation, talent selection and management, identifying and enhancing awareness of the unique DNA of a particular brand.
My point of distinction is the use of fashion and style in communicating a Brand image.
Owner
StyleBranding, Inc (Sole Proprietorship)
(Sole Proprietorship; 1-10 employees; Marketing and Advertising industry)
September 1995 — Present (12 years 8 months)
I consult on on E-commerce marketing and merchandising: making websites more emotionally engaging and personalized for the shopper. I incorporate entertainment strategies for brand building awareness and distinctiveness.
WE produce video for merchandising products online, on cell phones and on-air for TV braodcast. I create the sizzle in the e-commerce sell with quality and style.
Eductional Details:
University of Michigan
Bachelors, History, 1963 — 1966
I have taught e-commerce marketing and retail marketing at Parsons School of Design for the last 16 years. I have been teaching e-commerce marketing for 12 years including 2 years at Fashion Institute of Technology.
Joan Abraham’s Contact Settings
Interested In:
- career opportunities
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
Additional Information
Joan Abraham’s Websites:
- My Company
Joan Abraham’s Interests:
Working with students, entertainment, golf, dancing
Joan Abraham’s Groups:
Adcraft Club of Detroit,