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Paul James Brennan

CEO of Unfair Advantage [deep media marketing]. Founder of Jolly Dragon - Serious about Fun

• Finland
• marketing and advertising

Current: CEO, Unfair Advantage
Founder, Jolly Dragon

Past: Product Manager & Innovator, Meridea Financial Software
British Petroleum Account Manager, Eontec

Finland

Paul James Brennan

(This is me)

Address: Finland

Current:

  • CEO at Unfair Advantage Ltd Oy
  • Founder at Jolly Dragon

Past:

  • Product Manager & Innovator at Meridea Financial Software
  • British Petroleum Account Manager at Eontec

Education:

  • Trinity College, Dublin

People Network: 500+

Industry: Marketing and Advertising

Websites:


Paul James Brennan’s Summary

I am seeking business partners and strategic projects to help make Helsinki more fun for everyone, ie directly affect the 1 million or so inhabitants. We will work with many types of organisations & projects from government, tourism, media coverage, sponsors, alchohol importers, health organisations, sports related business and now your starting to see the tip of the iceberg...

The company I lead, Unfair Advantage, is primarily a *Deep Media Marketing* company. We create all types of media and offer deeper channels to get the message across more effectively, more economically and with less competition. We make the marketing personal mixing and old and new techniques to maximise the impact. Getting national media attention for our clients is one of our specialities.

The company's primary objective is to gather funds to implement our mission to encourage people to play with each other through sport and fun activities to chase a similar dream as the original objective of the Olympic Games. Our vision is to make fun easier to reach than the remote control!

Prior to my career change I built up ten years experience in various roles with the marketing and sales of complex products to difficult markets, primarily to the largest financial services institutions, globally - I have worked on location with projects in Australia, South Africa, Saudi Arabia most of Western Europe and the USA.

My greatest achievement in that time was the pioneering of one of Europe’s biggest (8 figures) and unusual product deals with British Petroleum as relationship manager .

Pioneering to make a significant contribution to improve the world we live in by carefully mixing exchange and gift ecomony paradigms is the long term objective of my company.

Paul James Brennan’s Specialties:

Entrepeneurial Creativity, Digital Capital, Community Building, Guerilla Growth, Sales, Product Management, New Media Marketing, Mobility and of course - Social Networking!


Experience:

CEO

Unfair Advantage Ltd Oy

(Privately Held; 11-50 employees; Marketing and Advertising industry)

April 2006Present (2 years 1 month)

In Phase I of its growth, Unfair Advantage is focussing on three areas to create value for its clients. 1. marketing and promotions, 2. media creation, 3. a range of social & consultancy services.

We are young, entrepeneurial in creating value and have an agressive growth strategy! A strong team of 9 professionals from varied backgrounds have made Unfair Advantage possible. We are seeking to strengthen this team with energetic and clever candidates for between ten and fifteen positions.

Lastly, Unfair Advantage is searching for strategic partners to help it realise its vision in a much shorter timeframe than could be possible alone. If you belong to such a company or organisation that you think can make a difference, please get in contact right away!


Eductional Details:

Trinity College, Dublin

BA/BAI, Computer Engineering & Mathematics, 19921996

Completed IrelandÂ’s first Java project as part of final year degree

Activities and Societies:
Squash Club, Karate Club, Latin and Ballroom Dancing Club


Paul James Brennan’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch


Additional Information

Paul James Brennan’s Websites:

Paul James Brennan’s Interests:

networking, fun activities, travel, teaching / playing squash, training boxkar, teaching karate, salsa

Paul James Brennan’s Groups:

Jolly Dragon, Metro Squash Club, HSRC Squash Club, Salsa Borelis

  • Forbes.com Entrepreneurs member

Paul James Brennan’s Honors:

Received black belt in karate under examination of , Sensei Kawasoe, 8th dan from Japan and renowned for having the best front kick in the world!

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